Below are the dynamic values you can use in your engage email to make it more directed towards the recipient. The system will replace these variables with contact information and event information present in our system.

For example, you can place a dynamic value for the first name in an email template so that the greeting includes the recipient's name rather than a generic “Hello!”.


  • This will only work for Engage Emails.

  • It will not work with Order Confirmation Emails, but you don't need to add them anymore, as most of these fields will appear in the email.

  • Some dynamic values will not work on other recipient lists as those contacts may not have those data in their record. (e.g., $TicketTypeName will not work for emails sent to auction participants as they do not have tickets.)

  • If you're trying to add dynamic values for your order confirmation email, you can only do so if you're using the advanced email template builder. Check out the list of dynamic values or merge tags available.

If you're sending an Engage Email to your attendees, you can personalize those emails by adding these dynamic values to your email:

  • $FirstName

  • $LastName

  • $Email

  • $EventUrl

  • $EventName

  • $TicketNumber

  • $OrderNumber

  • $AutoAssignedSequenceNumber

  • $TicketTypeName

To see this list, you can also click the Help Center button in Engage.

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