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Track Registrations from the Ticket Widgets Through Google Analytics
Track Registrations from the Ticket Widgets Through Google Analytics
Ariane Ramirez avatar
Written by Ariane Ramirez
Updated this week

If you have the Ticket widget embedded on your website and want to track visits and registrations from it, we offer specific events that allow you to monitor when registration begins and ends. In the example below, we are tracking this in Google Analytics.

Track Registrations from the Ticket Widgets Through Google Analytics

1. Embed the Widget to your Website

  • Copy the code from Settings > Widgets > Tickets

  • Paste the code to your website

2. Embed your Google Tag code to your Website

3. Embed the Script Below to your Website (ES-6 compatible)

<script>

window.addEventListener('message', function(event) {

const data = event?.data;

const origin = 'https://www.accelevents.com';

if (!data?.eventName || data?.eventDomain !== origin) {

return;

}

// Access the values from the data object

console.log("Event Name:", data.eventName); // 'AE_REGISTRATION_STARTED'

console.log("Timestamp:", data.timeStamp); // 1730116561570

console.log("Message:", data.message); // 'Registration Started'

console.log("Event Domain:", data.eventDomain); // 'https://www.accelevents.com'

//send event data to gtag

gtag('event', data?.eventName)

});

</script>

When all the scripts are added, visit your website and register for the event through the widget to test it. In your Google Analytics Reports > Realtime Overview, you'll see that AE_REGISTRATION_STARTED and AE_REGISTRATION_COMPLETED are tracked.

In the example below, the page with the widget loaded was visited twice, and 1 user completed a purchase through the widget.

Events tracked through the script:

  • AE_REGISTRATION_STARTED - triggers when the widget loads on the page

  • AE_REGISTRATION_COMPLETED - triggers when the purchase is done

  • AE_REGISTRATION_TIMED_OUT - triggers when the timer runs out during registration

  • AE_REGISTRATION_FAILED - triggers when the user tries to pay for the purchase but fails.

ES-5 Compatible Script

If you're using ES-5 for your site (older JavaScript version), please use the script below:

<script>

window.addEventListener('message', function(event) {

var data = event && event.data;

var origin = 'https://www.accelevents.com';

if (!data || !data.eventName || data.eventDomain !== origin) {

return;

}

// Access the values from the data object

console.log("Event Name:", data.eventName); // 'AE_REGISTRATION_STARTED'

console.log("Timestamp:", data.timeStamp); // 1730116561570

console.log("Message:", data.message); // 'Registration Started'

console.log("Event Domain:", data.eventDomain); // 'https://www.accelevents.com'

// Send event data to gtag

gtag('event', data.eventName);

});

</script>

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