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Merge Tags for Emails and Pages

Merge Tags for Emails and Pages

Add merge tags to personalize emails or show event information

Ariane Ramirez avatar
Written by Ariane Ramirez
Updated yesterday

Add Dynamic Fields to Emails and Pages

Add merge tags to your email to make it more directed toward the recipient, or add them to pages to reflect the event information. The system will replace these variables with contact information or event information present in our system.

You can choose from a list a merge tags available for the email or the page. It can be a merge tag for event information, order information or attendee information.

For example, you can place a merge tag for the first name in an email template so that the greeting includes the recipient's name rather than a generic “Hello!”

You can even add a QR code merge tag so that the attendee's QR code would appear in the email.

How to Find the List of Merge Tags

If you're editing a page or the advanced email template builder, click on the text object in your template, then click Merge Tags from the toolbar. There is also a Merge Tags button on top of the editor.

If you're editing an Engage Email, click View Dynamic Values to see the list of merge tags.

Merge Tags for Order Form Fields

If ticket buyer or holder order form fields are enabled, merge tags will be generated for these fields for the order confirmation and reminder emails.

Notes:

  • Merge tags will not be generate for conditional questions, image upload and file upload.

  • Form field merge tags will also be generated for exhibitor approval emails.

Merge Tag List and Description

Order Confirmation Email Default Builder

Merge Tag

Description

${ticket_holder_first_name}

Inserts the first name of the attendee.

${event_name}

Displays the name of the event.

${eventStartEndDateTime}

Displays the event's start and end date and time.

Order Confirmation Email Advanced Builder

Merge Tag

Description

${ticket_holder_first_name}

Inserts the first name of the attendee.

${adminText}

Adds custom admin-defined text to the email or page.
​This is currently not working.

${customText}

Inserts a custom message specified during setup.
​This is currently not working.

${joinEventOrViewOrderButton}

Displays a button to join the event or view the order.
​This is currently not working.

${headerText}

Inserts the customizable header text for the email or page.
​This is currently not working.

${purchaser_name}

Shows the full name of the person who made the registration.

${purchaser_email}

Displays the email address of the registrant.

${order_number}

Inserts the unique order number for the registration.

${total_tickets}

Shows the total number of attendees in the registration.

${donation_amount}

Displays the amount donated by the customer.

${eventStartEndDateTime}

Displays the event's start and end date and time.

${addToGoogleCalendar}

Adds a link to add the event to Google Calendar.

${addToOutlookCalendar}

Adds a link to add the event to Outlook Calendar.

${addToYahooCalendar}

Adds a link to add the event to Yahoo Calendar.

${addToIcalCalendar}

Adds a link to add the event to Apple iCal.

${eventAddress}

Displays the full address of the event.

${viewOnMap}

Inserts a link to view the event location on a map.

${token}

Inserts a unique token that identifies the attendee.

${event_url}

Inserts the full URL of the event.

${joinOrViewEventLabel}

Displays the customizable label for joining or viewing the event.

${linkedinShare}

Adds a link to share the event on LinkedIn.

${facebookShare}

Adds a link to share the event on Facebook.

${twitterShare}

Adds a link to share the event on Twitter.

${openContactFormUrl}

Adds a link to the event's "Contact the Organizer" form.

${purchase_date}

Displays the date the registration was made.

${link_for_download_tickets_with_new_template}

Adds a link to download tickets using the new template.
​This is currently not working.

${getStarted}

Displays a button or link to get started with the event.
​This is currently not working.

${event_name}

Displays the name of the event.

${event_startDate}

Shows the event’s start date.

${event_endDate}

Shows the event’s end date.

${event_startTime}

Shows the event’s start time.

${event_endTime}

Shows the event’s end time.

${event_TimeZone}

Displays the time zone of the event.

${event_location}

Displays the name of the event location.

${Sender_Address}

Displays the sender’s mailing address.

${Sender_City}

Displays the sender’s city.

${Sender_State}

Displays the sender’s state.

${Sender_Zip}

Displays the sender’s ZIP code.

${order_pdf_link}

Adds a link to download the registration details PDF.

${create_Event}

Inserts a link or button to create a new event.

${privacyPolicy}

Displays a link to the privacy policy.

${helpCenter}

Inserts a link to the Accelevents help center.

${QR_code}

Displays the attendee's QR code for the event.

Reminder Email Default Builder

Merge Tag

Description

${ticket_holder_first_name}

Inserts the first name of the attendee.

${event_name}

Displays the name of the event.

${eventStartEndDateTime}

Displays the event's start and end date and time.

Reminder Email Advanced Builder

Merge Tag

Description

${ticket_holder_first_name}

Inserts the first name of the attendee.

${joinEventOrViewOrderButton}

Displays a button to join the event or view the order.
​This is currently not working.

${headerText}

Inserts the customizable header text for the email or page.
​This is currently not working.

${purchaser_name}

Shows the full name of the person who made the registration.

${purchaser_email}

Displays the email address of the registrant.

${order_number}

Inserts the unique order number for the registration.

${eventStartEndDateTime}

Displays the event's start and end date and time.

${addToGoogleCalendar}

Adds a link to add the event to Google Calendar.

${addToOutlookCalendar}

Adds a link to add the event to Outlook Calendar.

${addToYahooCalendar}

Adds a link to add the event to Yahoo Calendar.

${addToIcalCalendar}

Adds a link to add the event to Apple iCal.

${eventAddress}

Displays the full address of the event.

${viewOnMap}

Inserts a link to view the event location on a map.

${token}

Inserts a unique token that identifies the attendee.

${event_url}

Inserts the full URL of the event.

${joinOrViewEventLabel}

Displays the customizable label for joining or viewing the event.

${linkedinShare}

Adds a link to share the event on LinkedIn.

${facebookShare}

Adds a link to share the event on Facebook.

${twitterShare}

Adds a link to share the event on Twitter.

${openContactFormUrl}

Adds a link to the event's "Contact the Organizer" form.

${purchase_date}

Displays the date the registration was made.

${link_for_download_tickets_with_new_template}

Adds a link to download tickets using the new template.
​This is currently not working.

${getStarted}

Displays a button or link to get started with the event.
​This is currently not working.

${event_name}

Displays the name of the event.

${event_startDate}

Shows the event’s start date.

${event_endDate}

Shows the event’s end date.

${event_startTime}

Shows the event’s start time.

${event_endTime}

Shows the event’s end time.

${event_TimeZone}

Displays the time zone of the event.

${event_location}

Displays the name of the event location.

${Sender_Address}

Displays the sender’s mailing address.

${Sender_City}

Displays the sender’s city.

${Sender_State}

Displays the sender’s state.

${Sender_Zip}

Displays the sender’s ZIP code.

${order_pdf_link}

Adds a link to download the registration details PDF.

${create_Event}

Inserts a link or button to create a new event.

${privacyPolicy}

Displays a link to the privacy policy.

${helpCenter}

Inserts a link to the Accelevents help center.

${QR_code}

Displays the attendee's QR code for the event.

${unsubscribe_link}

Adds a link for the user to unsubscribe from future emails.

${ticket_type_name}

Displays the name of the registration type of the attendee.

Engage Emails

Engage Email Merge Tag

Description

$FirstName

Inserts the recipient's first name.

$LastName

Inserts the recipient's last name.

$Email

Inserts the recipient's email address.

$EventName

Displays the name of the event.

$EventUrl

Inserts the full URL of the event page.

$MagicLink

Adds a secure, auto-login link for easy access.

$OrderNumber

Inserts the unique order number.

$TicketNumber

Displays the ticket number.

$AutoAssignedSequenceNumber

Displays the system-generated sequence number for the ticket.

$TicketTypeName

Shows the name of the ticket type.

Attendee, Speaker and Exhibitor Registration Approval Emails

Merge Tags

Description

${first_name}

Inserts the first name of the recipient (typically used for personalization).

${event_name}

Displays the name of the event.

${Sender_Name}

Inserts the name of the person or organization sending the email.

${Sender_Address}

Displays the sender’s mailing address.

${Sender_City}

Displays the sender’s city.

${Sender_State}

Displays the sender’s state.

${Sender_Zip}

Displays the sender’s ZIP code.

${unsubscribe_link}

Adds a link for the user to unsubscribe from future emails.

${event_startDate}

Shows the event’s start date.

${event_endDate}

Shows the event’s end date.

${event_startTime}

Shows the event’s start time.

${event_endTime}

Shows the event’s end time.

${event_TimeZone}

Displays the time zone of the event.

${event_location}

Displays the name of the event location.

Merge Tags for Pages

Event Website Builder and Confirmation Page

Merge Tags

Description

${eventURL}

Displays the direct URL to the event page.

${event_name}

Displays the name of the event.

${event_slogan}

Shows the slogan or tagline of the event.

${event_description}

Displays the description of the event.

${event_startDate}

Shows the event’s start date.

${event_endDate}

Shows the event’s end date.

${event_startTime}

Shows the event’s start time.

${event_endTime}

Shows the event’s end time.

${eventStartEndDateTime}

Displays the event's start and end date and time.

${event_TimeZone}

Displays the time zone of the event.

${event_location}

Displays the name of the event location.

${viewOnMap}

Inserts a link to view the event location on a map.

${attendee_registration_url}

Provides a direct link to the My Registrations page.

${speaker_registration_url}

Provides a registration link for speakers.

${exhibitor_registration_url}

Provides the registration link for exhibitors.

${add_to_calendar_button}

Adds a calendar integration button for saving the event.

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