Map Auto-Generated Data from Accelevents to HubSpot

With the Accelevents to HubSpot integration, you can include order information in the data transfer aside from the attendee's basic information.

In this article, you'll learn how to export auto-generated data from the Accelevents order, such as the order number, ticket name, ticket number, ticket status, attendee QR code, discount codes and access codes, paid amount, magic link, and the tracking link used to purchase the ticket by mapping these fields in the HubSpot Integration.

Auto-Generated Accelevents Data

In the Configure HubSpot Mapping menu in Settings > Integrations > HubSpot Configure, you can search for the auto-generated data fields from the Accelevents dropdown.

Accelevents Field Name	Data
Order ID	This is the order number in Accelevents. This should be mapped to a number field in HubSpot.
Ticket ID	This field will show the ticket number. This should be mapped to a number field in HubSpot.
Ticket Type	This is the Ticket Name in Accelevents. This should be mapped to a text field in HubSpot.
Barcode ID	This is the Attendee QR Code. It will appear as an alpha-numeric code. This should be mapped to a text field in HubSpot.
Tracking Link	This is the tracking link name. This field will populate if a tracking was used to purchase the ticket. This should be mapped to a text field in HubSpot.
Ticket Status	This is the ticket status. This field will indicate the status of the ticket. This should be mapped to a text field in HubSpot. These are the ticket status values: paid unpaid complimentary refunded partially refunded partially paid canceled
Coupon Code	This is the discount code. This field will populate if a discount code was used to purchase the ticket. This should be mapped to a text field in HubSpot.
Access Code	This is the access code. This field will populate if an access code is used to unhide the purchased ticket. This should be mapped to a text field in HubSpot.
Limited Display Code	This is the limited display code. This field will populate if the limited display link is used to unhide the purchased ticket. This should be mapped to a text field in HubSpot.
Paid Amount	This is the paid amount. This field will populate the amount paid at the time of ticket purchase. This should be mapped to a text field in HubSpot.
Magic Link	This is the attendee's magic link. This field will populate the unique magic link for attendees. This should be mapped to a text or URL field in HubSpot.
Event Name	This is the name of the event the attendee is registered to. This should be mapped to a text field in HubSpot.
UTM Fields UTM Campaign UTM Content UTM Medium UTM Source UTM Term UTM Referrer	These are the parameters in a UTM Tracking link. This field will populate the values in the UTM Link. This should be mapped to a text field in HubSpot. Learn More About UTM Links

Step 1: Create HubSpot Properties (fields)

You'll need to create matching contact properties in HubSpot so that the data will land on the designated field.

Log in to HubSpot
Go to Settings
Select Properties under Data Management
Click Create Property

Click Here to Learn More About Managing Properties in HubSpot

Step 2: Map the fields

After you create the property fields in HubSpot, you can refresh your admin console to see the properties from the dropdown. Select the matching fields, then click Save.

Test the Auto-Generated Mapping

Sign up for the event using the tracking link, access, and discount code. Check the contact in HubSpot to see if the data auto-populated for the fields you added.

Notes:

The QR image will not show in HubSpot. Instead, the QR code will be converted to a Barcode ID.
The fields will also update when refunds or exchanges are done.
If it's a partial payment to a partial refund, the status will not change. It's still partially paid.
If the UTM data is coming from HubSpot contact to Accelevents, the data will also appear in the UTM Data Analysis chart in Analytics.
If registrations are originating from HubSpot, the Order ID, Ticket ID, Barcode ID, and Magic Link will populate in HubSpot if they are mapped.

Ticket Status Updates

Paid	This is the status if the ticket is free This is the status if it's a fully paid ticket This is the status if a partially paid ticket is fully paid (this is currently not working, we're fixing this. For now it remains as partially paid)
Unpaid	This is the status if the payment type is unpaid (from the admin console) This is the status if the payment type is invoice (pay later)
Complimentary	This is the status if the payment type is complimentary (from the admin console)
Partially Paid	This is the status if a partial payment is applied to an unpaid order This is the status if a deposit was made during registration
Partially Refunded	This is the status if the ticket is fully paid, then a partial refund is applied
Refunded	This is the status if a full refund is applied This is the status when the ticket is deleted This is the status if the refunded ticket is canceled
Canceled	This is the status if the ticket is refunded and canceled This is the status if the ticket is not refunded and canceled