Sponsors are all about advertising their logo and brand to your attendees. That's why knowing how to maximize sponsor placing is important to get more exposure.
In the image above, the sponsor logo appears at the left corner, and the sponsor card image is the background.
Create Sponsor Cards
To start creating sponsor cards, navigate to Exhibitors & Sponsors tab inside your Admin Console, then click Sponsors.
There are 5 ways to create a Sponsor Card:
1. Create a Sponsor Card From Scratch
2. Create a Sponsor Card by Uploading a CSV file
If you have a list of Sponsors, you can add them from a CSV file. You can only upload the sponsor name, card size, short description, and URL. Once uploaded, it will create sponsor cards where you can start adding more sponsor information.
3. Create a Sponsor Card by Copying a Sponsor Card From a Past Event
Easily import sponsors from a past event. Doing this will carry over previously uploaded images, other content, and settings.
Select From a CSV Upload
Click the drop-down from Select a past event to import your sponsors, and then select the past event.
Select the sponsors you'd like to import from that event
Click Add Selected
Close the pop-up window when you are done
4. Create a Sponsor Card by Copying an Existing Exhibitor Booth
In many cases, exhibitors also sponsor events, so instead of creating a sponsor card from scratch, you can select an existing booth and save it as a sponsor card.
Select From the List of Exhibitors
Select the exhibitor booths you want to add as sponsors
It will copy over the following information from the exhibitor booth:
Short Description Color
Note: After creating the sponsor card through this method, any new changes in the exhibitor booth will not be reflected in the sponsor card.
5. Create a Sponsor Card While Creating a New Exhibitor Booth
If you're in the process of creating an exhibitor booth, you'll see an option to make the exhibitor a sponsor.
Navigate to Exhibitors & Sponsors inside your Admin Console
Click Add Exhibitor
Enter your exhibitor details
Check the box for Create a sponsor with the same name
When you're done creating the exhibitor booth, you should the new sponsor in the Sponsors tab.
Note: It will copy the same information as the method above, and any changes done in the exhibitor booth after creating it will not carry over to the sponsor card.
Once you create a sponsor card, a menu from the right side will appear. You can also access this by clicking the 3-dot menu on the sponsor and clicking Edit. This menu will have 2 tabs with all the sponsor settings.
Tab 1 - Basic Details
Note: Image uploads can be in PNG, JPEG, and GIF formats
Tab 2 - Placement
Add Sponsors to the Session Carousel and Sponsoring Company Tab
To make the sponsor appear in the session carousel and sponsoring company tab inside the session, you'll need to create your sponsor first. Then, in the session's Advertising settings section, select the sponsor. The carousel appears on top of the chat area, and the sponsoring company tab appears under the live broadcast.
Open the session details in Agenda & Speakers
Scroll down and click Advanced Settings
Scroll down again until you find Sponsor under the Advertising section
Select the sponsor you want to add to the session
Note: When you add a sponsor to a networking session, it won't appear in the session carousel. It will only appear in the session box.
What Happens When the Sponsor Is Clicked?
If you add a sponsor URL and someone clicks on the Sponsor Card or the Carousel Image, a new tab will open that will redirect to the sponsor URL. This also works if they click the sponsor's carousel image from the carousel.
Where Can Sponsors Appear?
1. Event Site Landing Page - Sponsors Tab
2. Event Hub - Sponsor's Tab in the Lobby and Lobby Carousel
3. Sessions - Session Carousel and Sponsoring Company tab
4. Attendee App
Only the sponsor logo and name will appear in the attendee app. The image is clickable and will redirect to the URL indicated. It will appear in these areas:
Sponsors tab on the landing page
Sponsors icon in the event's lobby
Inside the session's details tab, if the sponsor is added to the session
Other Sponsor Settings
Change the order of sponsors
Edit the sponsor tab label and hide the sponsor tab
For the Event Landing page:
For Event Hub:
Note: Tab label customization is not applicable to Starter and Scale plans.
Frequently Asked Questions
Can a sponsor have 2 logos?
A sponsor can only have one logo
Can I have two different URLs for a sponsor? One URL for the event site landing page and one URL inside the lobby?
A sponsor can only have one URL at a time.
Can the sponsor URL be changed mid-event?
You can change the sponsor URL anytime, even while the event is live.
Can I move the Sponsors tab to the left-side navigation of the event hub?
No, it will only be available in the Lobby tab > Sponsors.
Aside from clicks, can sponsors interact with attendees or generate leads?
This functionality is only available for Exhibitors. You can read about it here.
Will the image show in the session carousel if it's turned off for the lobby carousel?
Yes, it will still show on the session's carousel as long as they are added to the session.
Can I add a sponsor logo to appear in the video broadcasting area of the session?
There is a feature that allows you to add an image or video that appears before the session start, you can use this to showcase your sponsors. Click here to learn more.
You can also show the logo during live broadcasts by sharing your screen or adding the logo when you go edit your video for a Direct Upload, but there is no direct way to have it appear as an overlay to your video.