Gamification

Learn more about the Gamification feature and how it can greatly improve your attendees' experience!

Whitney Harriss avatar
Written by Whitney Harriss
Updated this week

The Gamification Feature

This feature can be a great way to enrich your attendee's overall experience by stimulating healthy competition. Attendees can earn points by being the first few to buy tickets and the first to enter the event. Once at the event, they must work hard to get points by visiting exhibitor booths and watching all sessions. May the most diligent attendee win!

Important Notes:

  • Challenges cannot be edited if your event has opened.

  • The challenge start date and time cannot be before the event start time.

  • You can only have 1 default challenge and 1 scavenger hunt challenge for Free, Starter, and Scale Plans.

  • Scavenger hunt challenges cannot be edited for Free and Starter Plans.

  • The Continuing Education Challenge is only available for Enterprise and White Label Plans.

  • Please remember that points are only attributed once the event has started, and the leaderboard shouldn't populate points during your event setup.


Enable the Gamification Feature

  • Go to Event Design > Event Hub

  • Select Lobby

  • Enable Feed

  • Enable Gamification

After enabling Gamification, it will appear in the Event Hub Lobby. It will have 2 tabs:

  • Leaderboard - will show all the attendee points, with the 3 highest scorers on top. The rest of the participating attendees will be listed below. You can also check how many points are accumulated per challenge.

  • Challenges - will show more details about each challenge and the attendee's progress in each challenge.

Note: If your Feed tab is not enabled, the gamification leaderboard will not appear in the virtual hub even if you have gamification enabled.

Create Challenges

  • Go to Engage > Gamification

  • Click + Create New

  • Select to create a Default Challenge or Generate a Scavenger Hunt Challenge

Choose the default challenge if you want to customize your challenge. Choose the scavenger hunt if you want Accelevents to choose a standard challenge randomly and all its settings - use this to save time and effort. Below, we'll learn more about the different types of challenges.

Note: A default challenge example has already been generated in your account; you can edit or delete it.

When editing your challenge, you'll need to enter the challenge's basic information, such as name, description, start and end date, points required to complete the challenge, and reward details. Then, you'll need to set the challenge rules and requirements - where you specify which area of the event to focus on, which sessions, what actions attendees need to do to get points, and how many points they will earn for each action.


Challenge Types

When you select Default Challenge, there will be four challenge types to choose from:


1. Standard Challenge

The Standard Challenge is subdivided into 3 categories or areas:

  • Expo

  • Sessions

  • Networking

  • Profile

After selecting the area, you need to select the actions that attendees need to do in that area to earn points. They can get points for watching a session, entering a booth, sending a chat message, and more. Then, you'll have to select which sessions or booths will be included in the challenge.

Expo Actions

When attendees enter a booth, they can take various actions to earn points. Even for in-person events, they can earn points if they access the booth through the attendee app or have the exhibitors scan their QR code.

Expo Actions

How to Earn Points?

Visit

Stay inside the virtual booth for a minimum time to get the visit points.

Stay inside the virtual booth for less than the minimum time to get consolation points.

Watch

Watch the video in the booth for a minimum amount of time.

Chat

Send a chat message through the booth chat or directly with a booth representative.

Link Click

Click the links under the Documents & Links section.

Document Download

Download documents in the Documents & Links section.

Request Meeting

Click the CTA button to request a meeting.

Lead Capture

Have the exhibitor scan the attendee's QR code (for in-person events)

Session Actions

To keep your attendees engaged and interested, you can create challenges encouraging them to join a session and stay up until the end!

The Ask Question, Chat, and Poll actions are coming soon! Stay tuned!

Session Actions

How to Earn Points?

Visit

Stay inside a session for a minimum amount of time to get the visit points - regardless of whether the video is playing or not.

Stay inside a session for less than the minimum time to get consolation points - regardless of whether the video is playing or not.

Have the QR scanned for session check-in through the admin app at an in-person event to earn consolation points.

This challenge will not apply to networking sessions.

Watch

Watch the live session for a minimum amount of time.

Watch the session replay for a minimum amount of time.

If they exit the session and never see the video playing, they will not get points.

This challenge will not apply to networking sessions.

Ask Question

Ask a question in the session Q&A tab

Chat

Send a message through the session chat

Poll

Answer a session poll

Note: Attendees will not get duplicate points if they check in to sessions through different ways (e.g., browser, attendee app, and admin app)

Networking Actions

To encourage more attendees to join networking sessions, you can add a challenge that gives them points when they match with another attendee and if they send or receive a connection request through the networking session.

Networking Actions

How to Earn Points?

Matches

Match with someone in a networking session

Connection

Send a connection request in a networking session.

Receive a connection request while in a networking session.

Profile Actions

To ensure attendees check and complete their event profile, you can create a challenge that gives them points when they click Complete or Save in their profile settings. When they make a connection, they can also earn points.

The Profile Actions feature is coming soon! Stay tuned!

Profile Actions

How to Earn Points?

Complete Profile

Click the "Complete" or "Save" in their profile settings.

Note: Even if they did not edit the fields, they will still get points when they click complete or save.

Connection

Accept a connection request. Both attendees will get points.

2. Early Bird Challenge

The Early Bird Challenge allows you to create challenges to earn points for being the first few to buy tickets or enter the event.

Early Bird Action

How to Earn Points?

Ticket Purchase

Be one of the first few to buy a ticket. Points will be reflected on the leaderboard once the attendee enters the event.

Check-in

Be one of the first few to enter the event.

Note: Attendees will not get duplicate points if they check in through different ways (e.g., browser, attendee app, and admin app)

3.1 Scavenger Hunt

A Scavenger Hunt Challenge is a standard challenge where attendees can earn DOUBLE POINTS.

If you select "generate Scavenger Hunt Challenge" from the + Create Challenge button, it will randomly select the booth or sessions included in the standard challenge - do this if you want to save time and effort. To know exactly what challenge is created, just click edit to see the details of the challenge.

Note: You may customize the generated scavenger challenges for Scale and higher plans.

If you create the scavenger hunt from the dropdown in the challenge details, you can customize exactly what will be in your scavenger hunt.

Random Challenge

Admin-Created Challenge

3.2 Scavenger Hunt: QR Scan

If you create the scavenger hunt from the dropdown in the challenge details and select the area, you will see an additional option for QR Scan.

The QR Scan challenge is coming soon! Stay tuned!

The QR Scan challenge is for in-person events only. After creating the challenge, a QR code will be generated when you re-open the challenge settings. You can download and print it, then post it in the event venue. Attendees must find the QR code and scan it through the Attendee App to get points, much like an Easter egg hunt.

Generate QR Code

QR Scanning in the Attendee App

Re-open the challenge settings to generate the QR code.

Notes:

  • The QR Scan challenge is not included in the generated scavenger hunt challenge

  • The QR Scan challenge does not have double points

4. Continuing Education

The Continuing Education Challenge is designed for universities or schools that want to track their students' progress in completing an online lesson or course. Unlike the other challenges, the Continuing Education Challenge will have no points; it will only show the attendee's progress and if it's completed.

Note: This is available for Enterprise and Whitelabels plans only.


Challenge Details Menu

The Challenge Details menu generally has 2 parts - the basic information and rules & requirements. When creating your challenge, the top part of the Challenge Details Menu, where the basic information is added, is the same for all types of challenges.

Important Notes:

  • The challenge start date and time cannot be before the event start time.

  • You may only edit a challenge before attendees enter the event.

Challenge Details

Name - This will be the label on the leaderboard for that challenge.

Type - Select a challenge category.

  • Standard

  • Early Bird

  • Scavenger Hunt

  • Continuing Education

Description - Add a short description of the challenge.

Challenge Start and End - Set the dates of when attendees can earn points for this challenge

Points required for rewards - total points needed for this challenge to qualify for the reward.

Reward Details

Click the + Add button to add your reward information.

  • Name - the item name of what attendees will win for this challenge

  • Description - add the information on what attendees will win for this challenge.

  • Reward Type - you can select Raffle to reward your attendees with raffle tickets if they complete this challenge. This will only work if you're also using our paid raffle module. For now, this is the only reward type option. We will have more to come soon.

  • No. of Ticket - this field will only appear after selecting Raffle as the reward type. Enter how many tickets the attendee will win after completing the challenge.

  • Image - add a 200x200 px image (PNG, JPG, GIF). This is only available for the Continuing Education challenge.


Rules and Requirements

When you're done entering the challenge's basic information, you'll be asked to enter the specific requirements, such as who can participate, where they can get points, what actions they need to do to get points, and how many points they can get for each action. The rules and requirements may vary depending on the challenge type.

Standard and Scavenger Hunt Challenges

Who can participate - select which ticket types can get points for this challenge.

Area - select which area in the virtual event hub the attendees can get points (Expo, Sessions, or Networking)

Action - select what action(s) an attendee has to do to get points.

Points - set how many points they will receive when they do the action.

Trigger - set which specific sessions or booths are included in the challenge.

Early Bird Challenges

Who can participate - select which ticket types can get points for this challenge.

Action - select whether they get points from buying tickets or entering the event.

Points - set how many points they will receive when they do the action.

Number of Users - set how many attendees can earn points for this challenge.

Note: there is no option to set the start time for this challenge. It starts the moment it is saved.

Continuing Education

Who can participate - choose which ticket types can join this challenge.

Trigger - choose the sessions or session categories (tracks) they must watch.

Select Action - the only option is "Watch Session"

Required Watch Time (%) - The minimum watch time percentage per session the attendee must watch to complete the challenge.

Example:

Your session is about an hour long, and you want attendees to watch at least 45 minutes of the session to earn credit. You need to enter 75 in the field as 45 minutes is 75% of 1 hour.

Note: The watch percentage is based on how long the broadcast lasted. It is not based on the session duration.


Frequently Asked Questions

Who can participate in the Gamification?

  • Everyone except for Event Admins, Staff, Exhibitor Admins, and Lead Retrievers.

Can the leaderboard scores be reset?

  • No.

Are points deleted if the challenges are deleted?

  • Yes, the points will be deleted if the challenges are deleted.

How are ties resolved?

  • If two or more participants are tied with the same amount of points (users A and B tied with 50 points, for example) on the leaderboard, the tiebreaker will be the order in which these participants reached said amount.

Can I pause the Gamification?

  • Yes. If you disable the feature, any activity while disabled will not earn gamification points.

Can all participants in the gamification be seen on the leaderboard?

  • The top 3 will be featured at the top, and the remaining participants will be listed below. It will load the first 100 participants, and then, if you click the load more button, it will allow you to load 100 more.

If attendees download 2 different files in a booth, will they get 2 separate points for that?

  • Yes, they will get separate points.

  • Note that if the file name is the same, it won't give the attendee points for the second file download.

Are the points consolidated?

  • Yes, they are.

  • Select the challenge from the dropdown in the Leaderboard to see the points gained from a specific challenge.

Can attendees get points if they are accessing the event through the attendee app?

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