The Gamification Feature

This feature can be a great way to enrich your attendee's overall experience by stimulating healthy competition. Attendees can earn points by being the first few to buy tickets and the first to enter the event. Once at the event, they must work hard to get points by visiting exhibitor booths, watching sessions and more. They can also earn points while in an in-person event! Attendees can earn points by accessing the event through a browser or the attendee app. May the most diligent attendee win!

Important Notes:

Challenges cannot be edited if your event has opened (pre-event access).
The challenge start date and time cannot be before the event start time.
You can only have 1 default challenge and 1 scavenger hunt challenge for Free, Starter, and Scale Plans.
Scavenger hunt challenges cannot be edited for Free and Starter Plans.
Points are only attributed once the event has started, and the leaderboard should not populate with points during your event setup.
Event admins and staff cannot earn gamification points.

Enable the Gamification Feature

Go to Event Design > Event Hub
Select Lobby
Enable Feed
Enable Gamification
From this same menu, you can click Customize to change the gamification labels.

Leaderboard in the Lobby

After enabling Gamification, it will appear in the Event Hub Lobby. It will have these menus:

Leaderboard - will show all the attendee points, with the 3 highest scorers on top. The rest of the participating attendees will be listed below. You can also check how many points are accumulated per challenge.
Challenges - will show more details about each challenge and the attendee's progress in each challenge.
My Badges - will show all the rewards / badges that the attendee has gathered for completing the challenges.

Leaderboard viewed from a browser

Leaderboard viewed from the app

Note: If your Feed tab is not enabled, the gamification leaderboard will not appear in the virtual hub even if you have gamification enabled.

Create Challenges

Go to Engage > Gamification
Click + Create New
Select to create a Default Challenge or Generate a Scavenger Hunt Challenge

Choose the default challenge if you want to customize your challenge. Choose the scavenger hunt if you want Accelevents to choose a standard challenge randomly and all its settings - use this to save time and effort. Below, we'll learn more about the different types of challenges.

Note: A default challenge example has already been generated in your account; you can edit or delete it.

When editing your challenge, you'll need to enter the challenge's basic information, such as name, description, start and end date, points required to complete the challenge, and reward details. Then, you'll need to set the challenge rules and requirements - where you specify which area of the event to focus on, which sessions, what actions attendees need to do to get points, and how many points they will earn for each action.

Challenge Types

When you select Default Challenge, there will be three challenge types to choose from:

1. Standard Challenge

The Standard Challenge is subdivided into 5 categories or areas:

Expo
Sessions
Networking
Profile
Survey

After selecting the area, you need to select the actions that attendees need to do in that area to earn points. They can get points for watching a session, entering a booth, sending a chat message, submitting a survey, and more. Then, you'll have to select which sessions, booths, or surveys will be included in the challenge.

Expo Actions

When attendees enter a booth, they can take various actions to earn points. Even for in-person events, they can earn points if they access the booth through the attendee app or have the exhibitors scan their QR code.

Expo Actions	How to Earn Points?
Visit	Stay inside the virtual booth for a minimum time to get the visit points. Stay inside the virtual booth for less than the minimum time to get consolation points.
Watch	Watch the video in the booth for a minimum amount of time.
Chat	Send a chat message through the booth chat or directly with a booth representative.
Link Click	Click the links under the Documents & Links section.
Document Download	Download documents in the Documents & Links section.
Request Meeting	Click the CTA button to request a meeting.
Lead Capture	Have the exhibitor scan the attendee's QR code (for in-person events)

Session Actions

To keep your attendees engaged and interested, you can create challenges encouraging them to join a session and stay up until the end!

Session Actions	How to Earn Points?
Visit	Stay inside a session for a minimum amount of time to get the visit points - regardless of whether the video is playing or not. Stay inside a session for less than the minimum time to get consolation points - regardless of whether the video is playing or not. Have the QR scanned for session check-in through the admin app at an in-person event to earn consolation points. This challenge will not apply to networking sessions.
Watch	Watch the live session for a minimum amount of time. Watch the session replay for a minimum amount of time. If they exit the session and never see the video playing, they will not get points. This challenge will not apply to networking sessions.
Ask Question	Ask a question in the session Q&A tab
Chat	Send a message through the session chat
Poll	Answer a session poll

Note: Attendees will not get duplicate points if they check in to sessions through different ways (e.g., browser, attendee app, and admin app)

Networking Actions

To encourage more attendees to join networking sessions, you can add a challenge that gives them points when they match with another attendee and if they send or receive a connection request through the networking session.

Networking Actions	How to Earn Points?
Matches	Match with someone in a networking session
Connection	Send a connection request in a networking session. Receive a connection request while in a networking session.

Profile Actions

To ensure attendees check and complete their event profile, you can create a challenge that gives them points when they click Complete or Save in their profile settings. When they make a connection, they can also earn points.

Profile Actions	How to Earn Points?
Complete Profile	Click the "Complete" or "Save" in their profile settings. Note: Even if they did not edit the fields, they will still get points when they click complete or save.
Connection	Accept a connection request. Both attendees will get points.

Survey Actions

To encourage more attendees to answer surveys, you can add a challenge that gives them points after they submit them. Ensure that in your survey settings, you are requiring them to be logged in to answer the survey so that points will be generated for the attendees.

Survey Actions	How to Earn Points?
Submit	Respond to a survey while logged in

2. Early Bird Challenge

The Early Bird Challenge allows you to create challenges to earn points for being the first few to buy tickets or enter the event.

Early Bird Action	How to Earn Points?
Ticket Purchase	Be one of the first few to buy a ticket. Points will be reflected on the leaderboard once the attendee enters the event.
Check-in	Be one of the first few to enter the event.

Note: Attendees will not get duplicate points if they check in through different ways (e.g., browser, attendee app, and admin app)

3a. Scavenger Hunt

A Scavenger Hunt Challenge is a standard challenge where attendees can earn DOUBLE POINTS.

If you select "generate Scavenger Hunt Challenge" from the + Create Challenge button, it will randomly select the booth or sessions included in the standard challenge - do this if you want to save time and effort. To know exactly what challenge is created, just click edit to see the details of the challenge.

Note: You may customize the generated scavenger challenges for Scale and higher plans.

If you create the scavenger hunt from the dropdown in the challenge details, you can customize exactly what will be in your scavenger hunt.

Random Challenge	Admin-Created Challenge

3b. Scavenger Hunt: QR Scan

If you create the scavenger hunt from the dropdown in the challenge details and select the area, you will see an additional option for QR Scan.

The QR Scan challenge is for in-person events only. After creating the challenge, a QR code will be generated when you re-open the challenge settings. You can download and print it, then post it in the event venue. Attendees must find the QR code and scan it through the Attendee App to get points, much like an Easter egg hunt.

Generate QR Code	QR Scanning in the Attendee App
Re-open the challenge settings to generate the QR code.

Notes:

The QR Scan challenge is not included in the generated scavenger hunt challenge
The QR Scan challenge does not have double points

Challenge Details Menu

The Challenge Details menu generally has 2 parts - the basic information and rules & requirements. When creating your challenge, the top part of the Challenge Details Menu, where the basic information is added, is the same for all types of challenges.

Important Notes:

The challenge start date and time cannot be before the pre-event access.
You may only edit a challenge before attendees enter the event.

Challenge Details

Name - This will be the label on the leaderboard for that challenge.

Type - Select a challenge category.

Standard
Early Bird
Scavenger Hunt
Continuing Education

Description - Add a short description of the challenge.

Image - This is the image that will appear next to the challenge name. PNG, JPG or GIF (100 x 100 px)

Challenge Start and End - Set the dates of when attendees can earn points for this challenge

Points required for rewards - total points needed for this challenge to qualify for the reward.

Reward Details

Click the + Add button to add your reward information.

Name - the item name of what attendees will win for this challenge
Description - add the information on what attendees will win for this challenge.
Reward Type
- Custom - this is the default value if you're entering any reward
- Raffle - reward your attendees with raffle tickets if they complete this challenge. This will only work if you're also using our paid raffle module. For now, this is the only other reward type available. We will have more to come soon. This is not available for continuing education.
No. of Ticket - this field will only appear after selecting Raffle as the reward type. Enter how many tickets the attendee will win after completing the challenge.
Image - add a 200x200 px image (PNG, JPG, GIF). This is only available for the Continuing Education challenge.

Note: The Reward Detail menu is not available for Early Bird challenges

Standard and Scavenger Hunt

Continuing Education

Rules and Requirements

When you're done entering the challenge's basic information, you'll be asked to enter the specific requirements, such as who can participate, where they can get points, what actions they need to do to get points, and how many points they can get for each action. The rules and requirements may vary depending on the challenge type.

Standard and Scavenger Hunt Challenges

Who can participate - select which ticket types can get points for this challenge.

Area - select which area in the virtual event hub the attendees can get points (Expo, Sessions, or Networking)

Action - select what action(s) an attendee has to do to get points.

Points - set how many points they will receive when they do the action.

Trigger - set which specific sessions, booths, or surveys are included in the challenge.

Early Bird Challenges

Who can participate - select which ticket types can get points for this challenge.

Action - select whether they get points from buying tickets or entering the event.

Points - set how many points they will receive when they do the action.

Number of Users - set how many attendees can earn points for this challenge.

Note: there is no option to set the start time for this challenge. It starts the moment it is saved.

Frequently Asked Questions

Who can participate in the Gamification?

Everyone except for Event Admins, Staff, Exhibitor Admins, and Lead Retrievers.

Can event admins, staff, exhibitor admins, and lead retrievers get points if they have a ticket?

Yes, exhibitors and lead retrievers can earn points if they have a ticket.
Admins and staff can only earn points if the challenge involves two-way points (connect and matching challenges).

Can the leaderboard scores be reset?

Are points deleted if the challenges are deleted?

Yes, the points will be deleted if the challenges are deleted.

How are ties resolved?

If two or more participants are tied with the same amount of points (users A and B tied with 50 points, for example) on the leaderboard, the tiebreaker will be the order in which these participants reached said amount.

Can points be added manually by event admins?

Can I pause the Gamification?

Yes. If you disable the feature, any activity while disabled will not earn gamification points.

Can all participants in the gamification be seen on the leaderboard?

The top 3 will be featured at the top, and the remaining participants will be listed below. It will load the first 100 participants, and then, if you click the load more button, it will allow you to load 100 more.

If attendees download 2 different files in a booth, will they get 2 separate points for that?

Yes, they will get separate points.
Note that if the file name is the same, it won't give the attendee points for the second file download.

Are the points consolidated?

Yes, they are.
Select the challenge from the dropdown in the Leaderboard to see the points gained from a specific challenge.

Can attendees get points if they are accessing the event through the attendee app?

Yes, but some features, like joining the video call in networking sessions and workshops, are not available in the app, so to earn points for those challenges, users need to access them in a browser. Click here to learn more about Gamification in the Attendee App.

Can we create tiered challenges?

Yes, you can check this article on Tiered Gamification Challenges.